It’s a wise idea to get rum labels made by people that know how to make them well. You want to get the best label made for your rum for a price that you’ll be happy with. Before you spend anything, read through this information so you can use it to your advantage.
A label is going to have to have warnings on it that are generally specific to where you’re located. The government will sometimes want you to print a warning and things like the amount of alcohol in the rum. It’s good to go to the store to check out what’s on a label for a product that is similar to what you’re selling so you know what you need to put on yours. It may also help to just look up rules related to alcohol so you can make a quick list of what your label must contain.
Printing jobs that help you get labels made need to be done by skilled professionals. You’re going to need to find a place that can print you some labels in bulk for a decent price. If you’re not sure about a company, you can always order a test batch of what you’re interested in them printing for you to see if the end result is going to be up to your standards. It may help to find and read reviews about the printing service so you know whether others have had success when doing business with them.
You’re going to need to provide the printing company with the images that you need on the bottle. For example, you’re going to want to send them a file that contains your company’s logo so it can be printed for you the right way. If you’re not sure what you want to put on there quite yet, then see if they will assign a graphic artist to work with you that can help you determine which way you want to go with everything. Sometimes a trained artist is best to work with before you get anything printed so you can create a solid label.
Don’t keep the same label on your product if you’re having trouble with sales. You need to figure out what’s not working for you so it can be changed. Sometimes, what you put out there may just not stand out or there may be an issue with it looking too much like a lower quality rum that not many people are interested in. Be sure you check with the stores that are selling your product regularly to ask them how sales are doing. Find a graphic artist that knows about marketing if you find yourself having any issues with selling your rum.
Rum labels are easy to find someone to make. You need a professional to help you every step of the way if you want to be able to be happy with your labels. Make sure to use the above tips during the process because they will make the process that much easier.